Project Overview

Optimax Property Services, founded by a client with over 25 years of experience in commercial property cleaning, sought a fresh start after their original business was acquired by a larger entity in Calgary. Having collaborated on print projects for their previous ventures, I was entrusted with crafting a brand identity that encapsulated their new business vision. The objective was to design a logo that symbolized cleanliness and professionalism in servicing commercial properties. With creative freedom, I developed a logo along with complementary designs for business cards, letterheads, and brochures to reflect Optimax's ideals and goals.